What’s the benefit of attending:You can attend workshops to build on your skills in: content marketing, adapting your product for different markets, using google analytics to monitor performance, writing press releases and getting the most out of social media. You'll also get to network with other businesses in your area and see how you could work together in the future.
What’s the structure of the event:
10.30 – Registration opens for event start time at 11.00
Select from the following workshops which will help boost your business in 2017. (Please note these workshops have limited space so we advise you to secure your place early)
11.45 - The Secrets of Successful Content Marketing
What is Content Marketing and why do you need it? How to engage with your audiences and create great content that will generate results for your business.
Rachel Goddard, Managing Director, Intandem Communications
12.30 – How to adapt your product!
Hear from a selection of our members on how they’ve adapted their product to selected markets and why this has benefitted them.
Guest speakers include Trizia Wells - Eureka, Claire Gray - The Lamppost Cafe & Boutique.
1.30 – An introduction to Google Analytics
Learn how to use Google Analytics and understand your web audience better.
Pete Wilson - Head of Digital, Welcome to Yorkshire
2.15 – PR: Getting the media’s attention
Learn how to write the perfect press release that will showcase your event or organisation with the aim of attracting media coverage from TV, print and radio.
Marie Christopher, Senior Press Officer, Welcome to Yorkshire
3pm – Social Media - 10 ways to make your social media sing
Getting set up on social media platforms like Facebook and Twitter is one thing, but the real challenge for businesses often comes when trying to think of what to say. This workshop aims to inspire you and give you fresh ideas and creative content which will leave your customers wanting more.
Things you need to know about the event:
To attend this event, register at http://www.eventbrite.co.uk/e/y-business-hub-2016-tickets-23239366571?aff=es2 or you can contact Philippa Kelly on firstname.lastname@example.org or on 0113 322 3564.
They also run a best dressed stand competition, so don’t forgot to be imaginative and creative when it comes to dressing your stand if you have hired a table. There will be a prize awarded to the most innovative stand at the end of the day.