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Network Event

Marketing Your Business Organiser: Yorkshire In Business

This event will give you an introduction to the basic principles of marketing.

What you will find at the event:

You'll find out how to find your target market, how to collect and analyse customer data, pricing guidance and much more.

What you might want to look elsewhere for:

For formal networking or conferences, head back to the events page.

Event details

Event Date: 11.04.2017
Start time: 17:30
End time: 20:30
Cost: Free
Venue: William Street Business Centre
Postcode: YO12 7PP

What’s the benefit of attending:

You'll learn what steps you need to take to make sure your marketing campaigns are working for your business and bringing in customers.

What’s the structure of the event:

The event starts at 17:30 and will run until 20:30, so you won't have to miss any valuable working hours in your business. There will be a half hour break for food. 

Things you need to know about the event:

Course Contents:

  • Marketing involves understanding, anticipating and meeting customer wants and needs better than the competition, in the face of continuous change, usually at a profit.
  • Our course asks you to put your customer at the center of everything you do and stresses the importance of research, customer focus and effective promotion. We encourage you to develop your marketing mix, recognise the importance of a consistent proposition and to consider how to differentiate yourself from the competition.

Materials and course notes will be provided.

Who is Yorkshire In Business?

Yorkshire in Business can advise, guide and mentor you regarding all aspects of self-employment.

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